Getting people to visit your Prooval page is one thing; getting them to buy is another. Many creators spend time promoting their products, courses, consultations, webinars, and digital downloads, only to watch potential customers leave without making a purchase. The interesting part is that many of those visitors are genuinely interested. They're just not ready to buy at that exact moment; sometimes, all they need is a little extra motivation.

That's where slashed price and discount codes come in; these two simple features on Prooval can help you turn more visitors into customers by making your offers more attractive and giving people a reason to act sooner rather than later.

What is Slashed Price?

The slashed price feature allows you to display an original price alongside a slashed price. For example, instead of simply showing a course for ₦50,000, you can display the original price of ₦50,000 and show that it's currently available for ₦35,000.

The moment visitors see both prices, they immediately understand they're getting a deal. They don't just see what the product costs today. They also see what they're saving; this creates a stronger sense of value and can make the offer feel more appealing.

Why slashed price works

People naturally compare prices before making decisions. When they see only one price, they have nothing to compare it with, but when they see an original price and a slashed price, they instantly recognize the difference.

It can create a sense of urgency; if people believe they're getting a limited-time deal, they're often more likely to make a purchase now rather than postponing it. For creators, this can mean more conversions without changing the product itself.

What are Discount Codes?

While slashed prices allow everyone to see a discounted offer, Discount Codes give you more flexibility.

A discount code is a special code that customers can enter during checkout to receive a discount. You can create codes for specific campaigns, promotions, events, or audiences; this allows you to reward certain groups of people without reducing the price for everyone.

For example, you might create a code for your email subscribers, social media followers, webinar attendees, or first-time customers. This makes discount codes a powerful marketing tool because they can be used in different ways depending on your goals.

Smart ways to use discount codes

One of the best uses for discount codes is rewarding your loyal audience. If people consistently engage with your content, offering them a special discount can strengthen that relationship and encourage them to make a purchase. Discount Codes also work well for product launches. When you're introducing a new course, ebook, or service, a launch discount can help generate excitement and encourage early sales.

Many creators also use discount codes to grow their email lists by offering a special discount in exchange for joining their newsletter, which gives people a reason to subscribe while creating an opportunity for future sales.

Another effective strategy is running limited-time promotions; a discount that expires after a few days often performs better than one that's available forever because people know they need to act before the opportunity disappears.

Slashed Price vs Discount Code: What's the Difference?

While both features help you increase sales, they serve different purposes.

A slashed price is a public discount that everyone can see, the original price appears alongside the discounted price, making it easy for visitors to see how much they're saving. It's ideal for promotions, product launches, and limited-time sales.

A discount code is a private discount that customers apply during checkout. Creators can share these codes with specific audiences, such as email subscribers, community members, or loyal customers, making them perfect for targeted campaigns and exclusive offers.

In short, use slashed price when you want everyone to see the discount, and use discount codes when you want to offer special deals to a specific group of people. Many creators combine both to maximize sales and conversions.

Turn more interest into sales

Every day, potential customers visit sales pages, show interest, and leave without buying. In many cases, the difference between a visitor and a customer isn't the quality of the product; it's the offer. Slashed price and discount codes give you simple ways to make your offers more compelling, encourage faster decisions, and increase your chances of making a sale.

If you're already selling products, consultations, webinars, or services on Prooval, these features can help you get more value from the traffic you're already receiving.

Log in to your Prooval account today, activate Slashed Price and Discount Codes, and give your audience a stronger reason to say "yes" to your offer.